The secret to blogging for business is understanding the bigger picture of your overall marketing funnel. Your blog may be the hub of your business but if no one ever reads it, does it still exist?
If you intend to make money online with your blog, you need to map out your strategy.
Use technical search engine optimization (SEO 1.0) in articles to link to your blog and use social media (SEO 2.0) to also optimize your blog. In fact, "social proof" (comments, etc.) is becoming even more powerful than technical SEO.
Inside your blog, make sure your content is rich with value. Your articles and social media marketing should be good, but the content in your blog should be great!
Your blog is like the door to your sales funnel, but remember, it's not where you make the sale. It's where you lead people into the sales funnel. Think of your blog as your pre-sell site. Create links inside your excellent blog posts that take people to your sales letters and lead capture pages.
In other words, link from content OUTSIDE your blog to your blog. And then link from your blog to your sales funnel. That's the big picture. If you link everything to a sales pitch, you fail to pre-sell and few will buy.
The web content you create should be a very high percentage of free valuable information that will attract your target market. That pre-sells you and your business for the sale. It's a formula Ken Envoy calls CTPM:
What you are pre-selling is basically YOU.
People buy the most from businesses they know and trust. That's especially critical for those of us who are practicing Internet MLM. Attraction Marketing (giving before getting) is a must.
You DO Need A Business Blog
Business Week says, "A [business] blog is simply the most explosive outbreak in the information world since the Internet itself... blogs are a phenomenon that you cannot ignore, postpone, or delegate. Given the changes barreling down upon us, blogs are not a business elective. They're a prerequisite."
Do you have a blog? It's now your prerequi-site :) of conducting business online. If you are not blogging for business you are missing the very center of The BIG Picture. It's your hub of business where people can come in, browse around, study, shop, and join your team.
But first they have to find you. People have to be able to follow the bread crumbs, meaning that the big picture of internet marketing uses attraction marketing to bring people into your blog and sales funnel.
All business relationships start with trust. A blog is like your home. Invite others into your home using all kinds of outside bread crumbs that lead people to your blog, your home. Use images, articles, videos, email, social media, etc. Essentially if you use all aspects of internet marketing lead to your blog and sales funnel, it's a very powerful way to not only build a blogging business but also to build a very powerful multi-level marketing machine!
Inside the coaching club, I take you first through the steps of setting up a new blog in Module 1 called Blogging Basics.
Within less than 2 hours you will have your new blog up and running with even your sales funnel linked in. Sign up for your $1 trial and let's get started!
David Garfinkel is known as the "World's Greatest Copywriting Coach." He loves to teach. He could have retired years ago on his millions but instead, he still writes copy and teaches his students how to make millions writing as well.
Know, not all of his students do that well but many do. One of the things he says on the free interview I want to give you is something like:
Copywriting is not just about money - it's about writing to inspire people toward action - be it a purchase, a decision, another step toward their goal - and they in turn give you money for helping them.
It doesn't matter whether you're writing a sales letter, an ad, a script for a video or podcast, or preparing a power point presentation, you need the skills of copywriting to help people.
Helping people find a solution or find what they want is what good advertising is all about but it isn't just that. It has to be more than marketing for money.
Marketing For Money
Marketing for money is what I do but if I didn't provide any thing of value, no one would give me money. Turning your blog into bucks is absolutely possible for you even if you are not a good writer. Good writers weren't always good writers. Even the most gifted writers probably are not all making tons of money, right?
But some people who can't write well at all can still make money writing! So how does that work?? Well a lot of them study copywriting secrets and are turning their blogs into bucks!
Turn Your Words Into Wealth
Grab a cup of coffee and listen in on Ann Sieg's interview with David Garfinkel by clicking below:
"Turn Your Words Into Wealth"
Blogging For Business Tips! Escape Overwhelm And Succeed In Internet Marketing. Learn From Mike Klingler To Stay Focused
Blogging For Business
Think of a blog as a non-fiction book written by you about something you want to share with the world. Books are organized with a theme or title and with catagories or a table of contents.
Let's say you would like to sell one of your MLM company products using a blog. If you were writing a book, what would you call it? My MLM company products are nutritional supplements. So the name of ny book could be "Feeling Good Instead Of Bad" and my table of contents could be:
FEELING GOOD INSTEAD OF BAD
Table of Contents
Chapter One: Low Calcium Culprit ............................... Page 2
Chapter Two: Vitamin D and Vitality ............................. Page 10
Chapter Three: etc.
Well, instead of figuring out how to publish and sell your book, write a blog instead! It might look like this...
Renegade Professional is a great place to learn how to blog all the way to the bank! The blog you're reading began a few months ago, click by click with Mike Klingler at Renegade Professional, the private membership of his company, MarketingMerge.com.
To get a taste of what learning with Klingler is all about, watch the video below. Get a cup of coffee, kick back and relax because it is half an hour or so long.
Going Nowhere: I Was All Dressed Up With Knowledge And No Place To Go
Just a little over 10 months ago, I didn’t understand why my internet marketing knowledge was getting me no where!
Then I received a link inviting me to my first live webinar with Mike Klingler. That night I created my first successful blog, while watching Mike step-by-step on live video.
That was last year, in late February. I started building an internet marketing machine with Mike.
About 3 Three Months Later, I Was Generating Free Leads and Sales.
Feeling overwhelmed with tons of training that was getting me no where immediately melted into confidence as I watched Mike in that first webinar last February.
Since then, whatever he shows me to do on each live webinar and on the video tutorials archived in the Professional back office of Renegade University, I do!
The Professional Back Office At Renegade University Is Closing
The professional back office is closing. This may be the last time you can upgrade for a $1 so here’s my advice, do it. The second thing I did after building my blog was put up my personal website at Renegade University. I can’t begin to explain how powerful this is… http://www.TerriStallcop.com
It cost me $1 to ugrade to professional level at Renegade University that first night. That $1 created the beginnings of my blog that a few months later has a Google rank of 2/10.
That Means Google Knows Me and Likes Me and Sends Me Traffic!
I just want you to know how great it is for me now only to encourage you to do the same thing.
Enroll now, upgrade immediately and get started on the training exactly as it is laid out. Do it now - click the banner and let's get started. On the inside, you will see me, your guide. My job is to be your personal business coach. Click below now, enroll and then book an appointment! Let's get started!
Book a 15 minute appointment. It's amazing what we can accomplish, just 15 minutes at a time!
This Is An Incredibly Valuable Video Series And The First VALUE-Driven Videos Are Free
Click here----->> Blog Mastermind Video
Blogging for business is a hot topic and you can use it to get the attention of people like you and me -- people building a business online. Plus we can attract people who would like to be building a biz at home, but just can't figure out how to do it. We can help!
Since blogging is such a hot topic right now, we need to advertise too. Advertise YOU and your skills in helping others blog for business. Here's what I mean...
This is an ad I posted a while back and it shows up on google now for keywords like "blogging for business." http://www.usfreeads.com/1445362-cls.html
US Free Ads works well with the search engines for some reason so I use them a lot. The name is a little misleading because to design the sales letter looking ads, you need to upgrade to the $9.95/month membership. Here's my link if interested... just click the banner :)